- For the application on Apple and Android devices, see Dumb Ways to Die (application).
Dumb Ways to Die is a song that was published in November 14, 2012 by the Australian company Metro Trains Melbourne. In the older versions of the game can be unlocked with up to 800 points, but in the newer versions can be seen at the settings by default.
Dumb Ways to Die is a song commercial for promoting train safety that was meant to be cute and funny. Since people find it adorable, humorous, and catchy it became viral. The main message of the video is that people should be careful around trains because it surely would be a very dumb way to die.
Video
The video can be watched here.
There's two languages, an English version and a Spanish version.
Credits
- Executive Creative Director : John Mescall
- Creative Director : Patrick Baron
- Copywriter : John Mescall
- Animation Director : Julian Frost
- Digital Team: Huey Groves, Christian Stocker
- Group Account Director : Adrian Mills
- Account Director : Alec Hussain
- Senior Account Manager: Tamara Broman
- Senior Producer: Mark Bradley
- Producer : Cinnamon Darvall
- Musical Arrangement : Oliver "Ollie" Mcgill
- Retoucher : Ross Goddard
- Vocals : Emily Lubitz/Tangerine Kitty
- General Manager, Corporate Relations : Leah Waymark
- Marketing Manager : Chloe Alsop
references:
http://www.patrickbaron.com/2014/04/17/dumb-ways-to-die/
http://www.campaignbrief.com/2012/11/metro-trains-reveals-dumb-ways.html
Basic information
- Key: C Major
- Time: Common time
- Tempo: 128 bpm
DumbWays2Die
- Main article: DumbWays2Die (YouTube channel)
DumbWays2Die is the YouTube channel that uploaded Dumb Ways to Die.
It also uploaded other videos like Dumb Ways to Valentine.
Trivia
- Normally one would expect an I-V-vi-iii-IV-I-IV-V (C-G-Am-Em-F-C-F-G) progression in the bass, but in this song, it is done in the other parts of the harmony, with the bass being: I-VII-VI-III-IV-#IV-V-IV-I-VII-VI-III-IV-V-I (that is, C-B-A-E-F-F#-G-F-C-B-A-E-F-G-C).
- The song also appeared for a split second near the end of YouTube Rewind Style 2012 due to the popularity of it at the time.
- If you look closely, you can see a paper effect (similar to Happy Tree Friends), which is almost impossible to see.
See also
- Lyrics
- Dumb Ways to Die- Official Karaoke Edition
- Metro - Dumb Ways to Die - BTS
- GA Summit 2013 - McCann Melbourne, Dumb Ways to Die